About us

Ruud LamersCEO

ruud@ita-rights.com

Ruud has a long career in the entertainment industry. In 1975 he became managing director of VIP records and later WEA records. In 1983 he made ​​the transition from music to film and became managing director of Warner Home Video Benelux. Ruud was a long time president of the trade association for the video industry (NVPI and BVF) in the Netherlands and Belgium, and within these organizations, he was the initiator of the age classifications. He is a staunch advocate of protecting the interests of film creators and the development of techniques to prevent unpaid downloads. Ruud is a visionary when it comes to market trends and paves the way for new forms of film distribution.

Noesja LamersFinancial Administration & Office Management

noesja@ita-rights.com

Noesja Lamers manages the rights portfolio and is responsible for administratie, billing and operational affairs.

Burny BosAdvisor

burny@ita-rights.com

Burny Bos has been the most successful producer of family films and series in The Netherlands over the past 25 years. His BosBros label is a trusted and respected name in children's and family oriented television and film. With his approach he has proved that quality and business go very well together. Burny is involved as a consultant for IN THE AIR especially with regards to acquisitions and the best possible release for BosBros films.

Jos BonouvrieSales Director

jos@ita-rights.com

Jos is a home entertainment specialist at heart and involved with IN THE AIR as commercial director. He previously worked in similar positions with Warner Home Video and Veronica Magazine. At IN THE AIR, he is responsible for the exploitation of film rights in the most varied forms of distribution and develops innovative concepts with win-win opportunities for all parties involved.

Ilja NolteeSales Coördinator

ilja@ita-rights.com

Ilja has a very important role in the distribution of the In The Air portfolio of films and TV-series. She takes care of the presentation and delivery of new content. She builds and invests in sustainable contacts with clients in the Netherlands and abroad and talks to digital suppliers as well as theatres. 

Fabienne van DillenMarketing Director

fabienne@ita-rights.com

Positive communication and marketing aimed at young audiences has been Fabienne's passion for more than 20 years. She founded an international advertising agency focussing on the target groups youth and parents. With IN THE AIR she can continue her mission to inspire and empower young audiences by creating and broadcasting high quality 'Family Entertainment That Matters'. Fabienne is committed to communicate and market the full range of IN THE AIR film rights.